While choosing the best solution for online payments, many businesses face the dilemma of what is better for them — a simple payment gateway or a white-label solution. Both have some specialities and cover the needs of different types of businesses. Today, we will talk about the white-label payment gateway and describe some benefits you may receive by using a such a solution for your business.
But let’s define, firstly, what white-label payment gateway means. It is a customized solution for payments and payouts, provided exclusively to companies for individual usage. The company may set the logo, brand colours and design, as well as additional features to fit the online payments according to the preferences of the customers. Here are 3 arguments for using this type of payment solution instead of the basic one.
Brand awareness
Using a white-label payment gateway under your own brand will be a huge support to your marketing activities and brand recognition. It also increases the number of successful purchases because your clients will not be redirected to third-party checkout web pages. As a result, your brand will be more recognizable among the customers.
Flexibility
Fast adaptivity is a characteristic of a successful business. A white-label payment gateway allows customizing your payment window, adding individual features and optimizing the payment flow, according to your business model, making the payment process more effective and leading to the revenue increase.
Customer loyalty
A white-label solution is the best for those businesses, who want to reach the loyalty of their customers. Analyse the habits of your customers and fit the checkout accordingly. It will help to make the payment process more comfortable for them, ensuring the larger number of successful transactions.
Transferty proposing its own white-label solution for merchants, payment service providers and ISO, which ensures the best payment performance according to the needs of your company. Our company will support your payments and payouts throughout the usage of the solution to ensure the highest performance. Transferty has a full validation according to PCI DSS Compliance to ensure the highest level of security for your payments. Transferty white-label payment gateway will help you to reach more revenue, create strong connections with your customers and boost the growth of your business. Join Transferty to boost your payments and increase the revenue.
